The Power of Unfair Advantage: How to Create It, Build it, and Use It to Maximum Paperback – Import, 15 October 2010

Excellent book, I teach technology and creative entrepreneurship at the University of Edinburgh under the Edinburgh-Stanford Link programme. Most of my students are MSc or Ph.D.s in the arts and sciences. It has really helped explained how to build competitive advantage in the short and long term, and I consider this crucial as a learning for my students. I am using it during this academic year as an optional read for students; next academic year I plan to make it required. John was also a Professor of mine at Cornell (MBA) and is an excellent teacher as well, BTW.

American prose, the usual story of my experiences in context of how well I have done. Some good concepts and neat ideas that still need some work. I found the case studies irrelevant and stateside biased. Not dissimilar to the emyth book.